| 摘要: |
| 随着科学技术的发展和进步,以互联网、手机等为代表的新媒体迅速普及,逐渐成为大众传媒的重要组成部分。新媒体以计算机信息网络技术、移动通信技术和数字技术为依托,具有即时性、交互性、虚拟化和个性化等传播特点。新媒体的涌现,为新形势下创新党的群众工作模式、丰富党的群众工作内容带来了机遇,同时也使党的群众工作的传统方式、方法以及广大党员干部的工作能力面临一系列挑战。 |
| 关键词: 新媒体 中国共产党 群众工作 党的建设 |
| DOI： |
| 分类号:G206.2; D2 |
| 基金项目: |
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| The Influence of the New Media on the Mass Work of the Communist Party of China |
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YU Yan
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(College of Political Science and Public Management, Qufu Normal University, Rizhao, Shandong 276826, China)
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| Abstract: |
| With the development and progress of science and technology, the Internet, cell phone as a representative of new media rapidly has popularized, and gradually become the important part of the mainstream media. New media based on the computer information network technology, mobile communication technology and digital technology, has the immediacy, interactivity, virtualization and individualized and propagation characteristics. Under the new situation, its appearance brings the opportunity to improve the Party 's mass work mode, enrich the content of mass work, make the traditional way and method of Party 's mass work, as well as the Party member cadre 's work ability face a series of challenge. |
| Key words: new media the Communist Party of China mass work the Party 's building |
